Japan's 73 year old male porn star.

Ryuichi Kadowaki, president of Ruby Productions, says they started producing adult videos with people in their 30's to good sales. They creeped up to 40 year old actors and they sold even better. Kadowaki says they went up to actors in their 50's, then 60's, and now they're producing an entire line of adult videos with actors in their 70's.

And their star, says Ruby, is Tokuda. "To be honest, I don't understand why people are buying these videos," he says. "I think our older customers must feel a sense of security by watching videos with an actor who is in the same generation."